One very exciting update we have, is to let you know about our discussions and negotiations with some of the world’s biggest appliance manufacturers with a view to partnering with them! These partnerships would involve aligning our brands, competencies, and resources to manufacture and get your effie to you wherever you are in the world. We aren’t allowed to tell you too much about the specifics just yet, but this is huge for us, so we wanted to keep you in the loop. It means that our path to distributing and servicing effie in all of our markets would be significantly de-risked, and can ensure we fulfill our goal of reducing the time and effort you spend on your ironing.
The scale of these companies and their regulatory requirements means that we have had to revise our rollout schedule over the coming years. Unfortunately, it means that the first effies are not going to get to you as soon as we originally forecasted, but this arrangement means that we will expand globally much faster.
This initial release delay is regrettable and we’re sorry to those of you so eagerly awaiting the product. However, it’s hard to overstate how much closer this takes us to achieving our mission, so we are extremely excited.
We’re also currently in talks regarding direct investment into effie, which will enable us to carry out internal expansion, hiring more staff and allowing us to speed up development!
Buenos días, me gustaría saber cuándo va a poder adquirirse effie y si va a estar disponible solo en la web o podrá adquirirse en tiendas.
Gracias.
Hi Carmen, we currently only offer support in English, but I’ll be happy to help! At the moment, effie is in development, and so we don’t have a release date set yet. This also means that we don’t have any information to share regarding distribution right now, but we’ll let everyone know when we do.
Hi,
How about manufacturing in Thailand? We are really interested in your product.
Hi June, thanks for your comment. effie is currently in development, and therefore not yet available to purchase. This means that we’re still looking into international distribution, and so I’ve added your information to our list of potential distributors within your region. We’ll then be able to reach out to you in the future, if/when we require help with distribution there. If you have any questions in the meantime, feel free to get in touch with me at lawrence@helloeffie.com.